Designer Stacy Morgenstern has had a clear vision of her career path since nursery school, where she outfitted her pre–K classmates with make–shift designs and home–made charm bracelets. She honed these skills further at UW–Madison where she triple-majored in Fashion Design, Retail and Business. Ms. Morgenstern laid the groundwork for her own company's success by designing at mega-brand Izod as well as working closely with innovative designers and icons such as Zandra Rhodes, Elie Tahari and Elsa Klensch.Ms. Morgenstern's original Deesh collection showed great depth and range — from cozy cashmere sweaters with a preppy twist to figure–flattering cinched ribbon tops and sexy panel skirts; from breezy blazers and boleros emblazoned with sequins to the label's signature Boy Meets Girl® logo collection. Posh yet altogether playful, the line is emblematic of Morgenstern herself who draws her inspiration from the "flapper girls" of the roaring twenties among other creative sources.
In 2008, Ms. Morgenstern's signature brand was acquired by Oved Apparel, one of the largest makers in the apparel industry and the force behind Mecca, Akademiks and PRPS Jeans. With greater expertise and capital, Boy Meets Girl® will build upon its success in what Ms. Morgenstern deems her "couture comfort" and "chic" basics — t–shirts, tank tops and cozy sweat shirts — as well as develop a collection of immaculately constructed day–to–evening dresses that radiate style.
Boy Meets Girl® has been seen on many fashion–forward TV shows such as Sex & the City, Heroes, America's Next Top Model, The OC and MTV's "The Hills". Ms. Morgenstern's designs have been featured in major national publications including In Style, Us Weekly, Cosmopolitan, Lucky, People, Teen Vogue, Seventeen, the New York Times, New York Post and WWD. Celebrities also covet the collection for the label's versatility — Ms. Morgenstern's clientele reads like a Who's Who of young Hollywood: Eva Mendes, Michelle Williams, Rachel Bilson, Anne Hathaway, Ali Larter, Hillary Duff, Mischa Barton, Kelly Ripa, Gabrielle Union, Rose McGowan, Vanessa Minnillo, Carmen Electra, Jennifer Garner and Lindsay Lohan.
Boy Meets Girl® is sold in high–end specialty and department stores worldwide including Harvey Nichols, Saks Fifth Avenue and Intuition.